What You Should Know About Copywriting and Content Writing

No matter what stage your business is in, you need an audience willing to buy your product or service. But to attract or convert anyone to buy anything, there has to be content and copy. Both are important but differ in purposes […]

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Seven Signs You’re In The Wrong Craft Group

It’s always a dice roll whenever you like, follow, or join a craft group. Sadly, you will never know the value until your request is approved. So what happens when you have entered a craft group, only to be disappointed?  The group […]

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Easy Springtime Craft Challenge

The new season might be less than a month away, but the challenge is much sooner. Besides, you don’t need to wait for weeks to get your creative juices flowing. Spring brings warmer weather, softer colors, school break, and spring cleaning. Spring […]

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Stop Giving Discounts in Your Business: Give Value Instead

Are you finding yourself giving customers more discounts than intended? Find Yourself playing pricing defense with customers who feel that your product or service isn’t “worth the price?” Only attracting potential customers who are always price haggling? Giving Discounts Isn’t the Answer […]

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What to Consider Before Starting an Online Craft Business

Turning A Hobby into A Business Are you ready to take your craft hobby to the next level? Wondering how to start an online craft business? Due to the increasing demand for handmade goods, you’re off to a good start. During the […]

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What Should A Business Pitch Include for Craft Businesses?

At the time, I wasn’t aware that I was pitching a business opportunity. Long before the business reality show Shark Tank, my capstone course assignment in graduate school was to create a Mock business and present it to peers and a panel […]

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Product Pricing From A Profitable Standpoint

Pricing products is the one area of business that many business owners struggle with the most. I can’t tell you how many times I’ve heard craft sellers say, “I don’t want to charge customers too much.” or “I keep prices low so […]

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Bookkeeping and Accounting: What’s the Difference?

When it comes to business finances, bookkeeping and accounting are at the forefront. Depending upon business size, financial roles are either combined or separated. Bookkeeping is a small but crucial function of the accounting cycle. On the flip side, accounting involves analysis, […]

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What Is Cost of Goods Sold & Why It’s Important

Cost of Goods Sold (COGS) is a business number that’s overlooked and underestimated most of the time. Knowing all your business numbers is a good thing, but COGS should be in the top 5. Closely watching this number says a lot about […]

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Side Business Ideas for Elementary School Teachers

Make an extra $500 per month Side business ideas from the classroom Are you a teacher looking to earn supplemental income? It’s time to turn your classroom into a business. Think of your skills and talents as opportunities to start a side […]

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Startup Capital: New Ways to Get Money for Your Business

Startup capital is important Going into business without startup capital is like a contractor building a house without a foundation. It’s a setup for failure. You can’t expect paying customers if you’re not willing to invest in your own endeavor. Starting a […]

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